@mignon-gould this is fun to try out, so I am responding to your question about learning more about Transferability – Does your brand lend itself to other products or services or is it isolated to just one focus? Think about how your brand can transfer just as you have with Art of Preneur to different business types. Way to go, you score an A+. The second question was Protectability, and this is where you must decide on 4 areas of protection, i.e., Trademark, Trade Secrets, Patents and Copyright. I am not an attorney but I have some resources to assist in these areas of protection. Hope this was helpful. Cheers, Robin
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I’d love to learn more about Transferability and Protectability!
@mignon-gould this is fun to try out, so I am responding to your question about learning more about Transferability – Does your brand lend itself to other products or services or is it isolated to just one focus? Think about how your brand can transfer just as you have with Art of Preneur to different business types. Way to go, you score an A+. The second question was Protectability, and this is where you must decide on 4 areas of protection, i.e., Trademark, Trade Secrets, Patents and Copyright. I am not an attorney but I have some resources to assist in these areas of protection. Hope this was helpful. Cheers, Robin